Olympic legends Jackie Joyner-Kersee, Cynthia Cooper-Dyke, and Jayna Hefford join forces with Parity and Aventus-built VereNFT to headline the first NFT marketplace exclusively supporting women athletes
January 21, 2022
Aventus Network supports the Parity NFT Marketplace which puts women athletes at the forefront of sport technology revenue opportunities through VereNFT
We are thrilled to announce that three legends of women’s sport will headline the launch of Parity NFT Marketplace partnered with VereNFT and powered by Aventus Network. It is the first non-fungible token (NFT) marketplace created to exclusively benefit women athletes, beginning with the iconic Jackie Joyner-Kersee.
The compelling Legends Collection artwork was created by renowned artist Borbay and features Olympic track & field icon Jackie Joyner-Kersee, Olympic medalist and Women’s Basketball Hall of Fame member Cynthia Cooper-Dyke, and Olympic and professional hockey great Jayna Hefford.
Joyner-Kersee’s auction will run January 23 from 7:00PM — 11:00PM ET, with Hefford’s and Cooper-Dyke’s to follow in subsequent weeks. All auctions will take place in USD and be payable by credit card. This is a special collection in addition to the compelling NFTs featuring Parity athletes that are for sale on the Parity NFT Marketplace.
Women-Empowering Partnership of Aventus Network x VereNFT x Parity
Built on top of the Aventus Network, VereNFT is a whitelabel NFT platform and service provider that empowers brands and companies in the creation of their own NFT marketplace with no technical expertise needed. VereNFT is glad to partner with Parity, a groundbreaking online sponsorship platform created to close the gender pay gap in sports, to build a revolutionary whitelabel NFT marketplace for the world’s greatest women athletes.
Powered by layer 2 Aventus Network, VereNFT provides 99% more sustainability to Ethereum transactions, also ensuring security, scalability, speed, and lower costs, as well as offers athletes and artists a combined 90% of net revenue and co-ownership of IP. The athlete revenue opportunities are long-lasting: First, when the NFT is initially sold and then again, each time it is sold on the secondary market.
“The Parity NFT Marketplace will — for the first time in cryptocurrency — put women athletes at the forefront of technology, business and sport, rather than having them as an all-too-common afterthought,” said Minji Ro, Co-CEO of Parity.
“The Aventus team understood the ambitious scope of our vision from the outset, and their technical knowledge is unmatched. The Parity Legends Collection is an exciting beginning to our collaboration.”
The Vision of Parity — New Technology, New Revenue for Athletes
Parity is a visionary online sponsorship platform created to empower women athletes. Founded by former leaders on Wall Street, Parity drives revenue to women athletes by using proprietary data analytics to thoughtfully match athletes with impactful brands and causes. With a current roster of more than 700 athletes from 40 sports and 20+ corporate partners, Parity is revolutionizing the financial model for women athletes.
Globally, NFTs sold collectively for more than $40B in 2021 and are among the most talked-about sectors of e-commerce, with many NFTs increasing in value exponentially. Given this momentum, the Parity NFT Marketplace has aggressively positioned women athletes as early adopters of the technology, effectively turning the typical timeline for women’s sports on its head.
The Parity Legends Collection and subsequent NFTs are all created by Borbay, named a Most Creative New Yorker by Time Out New York. Among his many significant works are a series of paintings of the Guggenheim Museum and a portrait of Serena Williams.
How Aventus Network and VereNFT Supports Parity NFT Marketplace
Co-founded in 2017 by Forbes 30-Under-30 winner Alan Vey, Aventus Network and its subsidiary, VereNFT, bring layer-2 blockchain technology to NFTs for faster, cheaper transactions with the Parity NFT Marketplace.
“We truly believe that NFTs have significant potential to revolutionise how revenue is distributed in the world of sports, art, music and beyond.” Vey said.
“This new partnership demonstrates the power of blockchain beyond business and finance as a tool to bring meaningful change. In the case of the Parity NFT Marketplace, blockchain can improve how income is distributed in professional sports — providing women athletes with a new, independent revenue stream.”
The Aventus Network is a layer-2 blockchain protocol that lets any organisation build on the Ethereum network without the typical limitations of speed, scalability, and price. Founded in 2017, Aventus Network makes building on Ethereum accessible for businesses and decentralised platforms through fairer transactions. The Aventus Network is on a mission to ensure blockchain is future-proof by increasing interoperability with other chains within the Ethereum and Polkadot ecosystems. To learn more, visit: https://www.aventus.io/